THE
GOTHAM
PRINCIPLES
Superman is the kind of leader who predominantly focuses on his strengths and avoids the introspection that’s necessary for self-improvement. If you don’t face your weaknesses, you can fall victim to believing your own hype; repeat the inflated B.S. version of your origin story so many times that you will actually think that you are indestructible.
If your greatest weakness was Kryptonite, a glowing green crystal and you had super long distance and X-ray vision, how long would it take you to rid the world of this dangerous substance? An afternoon? A 3-day weekend? Would you leave it to your competition who are willing to put more time, money, and energy into using this weakness against you?
Superman is all about saving the day, not saving the week, saving the month, nor saving each business financial quarter, year after year, generating consistent returns for you and your investors.
Meanwhile, Batman is so entrenched in submarket knowledge based upon his first-hand childhood experience of witnessing his own parents’ murder, that he knows that the city of Gotham is right for disruption because, despite all of their best business practices and putting in the hard work in overtime, the Gotham Police Department just isn’t getting it done.
Batman raises all the necessary highly motivated capital (granted, it’s easier for him to do it than us), invest heavily in the demonstratively ever-improving R+D tech sector, defines one city as his market niche instead of the entire globe, establishes an unmistakable brand identity that is consistently on message, streamlines his communications with the bat signal and the bat phone, discreetly starts a business out of his house, like many entrepreneurs, even with all of his money, Batman cuts costs starts the business out of the garage down in the bat cave and keeps his overhead low – with one butler and one unpaid intern.
The Gotham Principles is an engaging comparison of how most business leaders inadvertently model their managerial and communication style similar to Superman. Juxtaposed with Batman’s more inspirational, team-oriented, street smart approach, Alon reveals that many characteristics that are traditionally considered positive attributes in large-scale corporations actually present significant pitfalls when managing entrepreneurial growth.
The book is an exposé that reveals how most entrepreneurs falls victim to the “Superman Syndrome,” thinking that effective leaders need to do it all. It’s time to experience a paradigm shift in an entrepreneurial thinking that will turn nearly every leadership lesson taught in Corporate America on its cowl-covered head. The Gotham Principles begs readers to ask themselves the question, when it comes to running an startup venture, “What would Batman do?” The book’s theories expose how hardworking high-achieving people are a lot like Superman, accustomed to meeting their own high standards, selling their own expertise, and rising to challenges. However, these same best business practices that would earn them a promotion if they were the Man of Steel, using their bulging biceps as they climb the corporate ladder, could very well prove to be counter-productive and lead to their downfall as an entrepreneur.
Reviewers have described his book as “Brilliant, irreverent, and ill-tempered.”
“One of the first relatable and informative books to guide experience business owners through the psychological ups and downs that we encounter on a daily basis.”
Whether you’re thinking about starting your first business or if you’re already knee-deep in a startup operation, or even if you’re an experience entrepreneur, this practical guide offers authentic advice of how to harness your superpowers the right way.
An accomplished public speaker, Alon has consolidated the major insights from the Gotham Principles and turned them into an engaging presentation. His smart and sincere approach to analyzing industrial psychology through a superhero lens offers an unparalleled fun-filled hour where participants find themselves experiencing many “a-ha!” moments in the most clever, lighthearted, and hilarious way.
Just so you know, Alon exclusively wears all black, is well known for carrying an array of tech gadgets, loves fast cars and motorcycles, and is even a helicopter pilot. He’s not saying that he’s Batman, he’s just saying that no one has ever seen the two of them in the same room.
To the contrary, Superman simply never plans ahead and to make things worse is not like he has a lot of other responsibilities in his life? He wings it every time when he haphazardly flies into battle and usually gets his ass kicked the first time, with no regard for the mass destruction of public property.rforming contemporary a cappella, jazz, and funk, before becoming immersed in MIDI composition, writing for jazz ensembles, full orchestras, regional music theater, and local film tracks soundtracks while taking the EDM sensibilities of modern house and techno and making it his own.